AI Search Optimization

AI Search Visibility — GEO + AEO done right

The combined discipline of Generative Engine Optimization and Answer Engine Optimization: we make your brand the answer AI gives — and the source it cites — across ChatGPT, Gemini, Claude, Perplexity and Google AI Overviews.

AI Visibility Score
Live
62
of 100
Cited in 3 of 5 major AI engines. Biggest opportunity: Perplexity & AI Overviews.
ChatGPT
74
Google AI Overviews
38
Gemini
66
Claude
71
Perplexity
29
What it is

The foundation under every AI search service

AI Search Visibility — often called GEO (Generative Engine Optimization) and AEO (Answer Engine Optimization) — is the practice of making your business discoverable, accurately represented and recommended across AI-powered search and answer engines: ChatGPT, Perplexity, Gemini, Copilot and AI Overviews — not just traditional results pages. It’s the foundation layer beneath every other service in this column: whether you need Local, National or eCommerce visibility, it all starts with the same core principles — AI-readable structure, citation authority and entity clarity.

Why it matters now

Search is becoming the answer

Search behaviour is shifting from “ten blue links” to direct AI-generated answers, and a growing share of buyers now research, compare and decide using AI assistants before ever visiting a traditional search engine.

Brands that aren’t structured to be understood and cited by these AI systems are becoming invisible at the exact moment a buyer decides — regardless of how well they rank in classic SEO. This is a genuine first-mover window: most businesses, and even most agencies, haven’t adapted yet.

From links to answers — Buyers act on what AI tells them.
Decisions happen pre-SERP — Research moves into the assistant.
Classic SEO isn’t enough — Ranking ≠ being recommended.
First-mover advantage — Few competitors have adapted.
How we work

Audit first, then route you to the right plan

1
AI Visibility Audit
A full diagnostic of how your business currently appears — or fails to appear — across the major AI engines.
2
Foundation Assessment
Schema coverage, entity clarity, citation consistency and content structure.
3
Strategic Roadmap
We determine which services apply — Local, National, eCommerce or a combination — based on the audit findings.
4
Implementation
Executed through the relevant specialised service.
5
Ongoing Monitoring
Tracking AI visibility and share-of-voice across engines over time.
Choose your focus

Which AI Search service is right for you?

Start with the audit — then we point you to the right specialised service (or a combination).

Local AI Search

Win “near me” and city-level AI answers.

Explore

National AI Search

Own category-wide queries across the country.

Explore

eCommerce AI Search

Get your products recommended by AI shoppers.

Explore
Supporting services
AI Content Optimization
Content AI will actually quote.
AI Citation Building
Earn the third-party trust AI relies on.
Knowledge Graph Opt.
Make AI certain who you are.
AI Brand Visibility
Be the brand AI brings up.
Why this matters

The visibility gap is real

< 20%
Of audited brands cited by AI*
5
Engines we optimise for
Growing
Share of buyers using AI first

In the audits we run, most businesses are mentioned by AI engines for only a small fraction of their category-relevant queries — a gap that’s wide open today and closing fast. *Illustrative; replace with your latest aggregate audit data.

FAQs

Questions, answered

What’s the difference between GEO and AEO?
GEO (Generative Engine Optimization) is about being recommended inside generative AI answers; AEO (Answer Engine Optimization) is about winning the direct, cited answer. We do both — they share the same foundations.
Do I need the Local, National, Global or eCommerce service?
Start with the audit. We recommend the right focus — or combination — based on how and where your buyers actually search: “near me” (Local), category-wide in one country (National), across countries and languages (Global), or product-led (eCommerce).
Which AI engines do you optimise for?
ChatGPT, Google AI Overviews, Gemini, Claude and Perplexity — prioritised by where your audience researches.
Will this replace my traditional SEO?
No — it builds on it. The structured data and authority we create also strengthen classic Google rankings.
How soon will we see results?
Most clients see early movement within 60–90 days, compounding as authority and citations mature.

Not sure where to start? Start with the audit

Get your free AI Visibility Audit and we’ll show exactly where you stand across AI engines — and which service (Local, National or eCommerce) will move the needle fastest.

Chat with us